Watson Announced as Cattlemen’s Ball Headliner

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Watson Announced as Cattlemen’s Ball Headliner

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Watson Announced as Cattlemen’s Ball Headliner
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Excitement is building as the Cattlemen’s Ball of Nebraska gears up for its 2026 event, set to take place on the Benjamin Ranch north of Cozad. Last week, organizers revealed that country music star Aaron Watson will headline the Saturday, June 6, live entertainment. Aaron Watson is a nationally acclaimed country music artist known for his traditional sound, heartfelt songwriting, and independent rise in the industry. With hit songs like “Outta Style,” “Bluebonnets,” and “July in Cheyenne,” Watson has built a loyal fan base and earned a reputation for high-energy live performances. He made history as the first independent male artist to debut an album at No. 1 on the Billboard Country Albums chart, and he continues to be recognized for his authenticity, work ethic, and connection with fans.

Other entertainment will include Gunner Latham, a rising Texas-born country artist and former rodeo cowboy whose mix of real-life ranching roots and heartfelt songwriting have earned him attention. Latham will perform on Friday evening. On Saturday night, Borderline will follow Watson. Borderline is a party band from the Callaway area.

The Cattlemen’s Ball, known for bringing people together to celebrate Nebraska’s agricultural roots while supporting cancer research, is expected to draw more than 4,000 attendees to the Cozad area. Hosts Howard and Linda Benjamin, along with Levi and Bobbie Jo Messersmith and their families, are preparing to welcome guests from across the region for the two-day event, June 5-6.

Tickets are on sale now and can be purchased through May 1, at cattlemensball.com. Levi said tickets would make great Christmas gifts. “If you have someone on your list who’s hard to shop for, a Cattlemen’s Ball ticket might be a great idea, and it supports an important cause right here in Nebraska. It’s also a great option for businesses looking to give their employees something special for the holidays.”

Two ticket levels are offered: • Trail Boss – $400 plus fees: Includes full access Friday evening and all-day Saturday. • Top Hand – $150 plus fees: Provides entry from 12:30 p.m. Saturday through the end of the night’s festivities.

Organizers encourage the public to watch the Cattlemen’s Ball website and social media channels for ongoing updates, and event details as plans continue to unfold. For those who would like to get more involved, volunteer opportunities are available and more information is available at cattlemensball. com. Individuals or businesses interested in sponsoring the event are encouraged to contact Tim Sladek at Waypoint Bank in Cozad.

Organizers also welcome donations to both the silent and live auctions, providing another impactful way for supporters to contribute to the cause.

With a nationally recognized headliner, a dedicated team of hosts, and a mission that touches nearly every Nebraska family, the Cattlemen’s Ball is shaping up to be one of the most anticipated events in the region for 2026.